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In Restaurant Promotion Encourages Repeat Visits – On Pace for Tens of Thousands of Football Experts to Play Pick ‘Em this Season
CARLSBAD, Calif. (Profitable.com) NTN Buzztime, Inc. (NYSE Amex: NTN), a leading interactive restaurant and bar entertainment network, today announced the success of their professional football Pick ‘Em Challenge promotion with Buffalo Wild Wings, Inc. (NASDAQ: BWLD), the national sports grill and bar known for its New York-style chicken wings. Buffalo Wild Wings® Pick ‘Em Challenge is proving to be so successful that the companies are estimating over 100,000 diners will participate during the Professional Football Season.
Every Wednesday of the professional football regular season, football fans and sports gurus are heading to local Buffalo Wild Wings locations to play the Buzztime-developed Pick ‘Em Challenge. The Pick ‘Em Challenge asks patrons to pick the winners of each weekly professional football contest. Participants compete against guest experts from ESPN, including Mike Golic and Mike Greenberg, hosts of Mike & Mike in the Morning, professional football legends Deion Sanders and Jerry Rice and ESPN personality Trey Wingo. In the 5th week of the program, thousands of customers have already visited a Buffalo Wild Wings restaurant throughout the United States, playing for the chance to win weekly $25 restaurant gift certificates.
In addition, each guest with the highest weekly score across all Buffalo Wild Wings restaurants will win a grand prize trip to play in a flag football game at the Rose Bowl in Pasadena, California on Saturday, February 12, 2011. The winners will form two competitive teams, coached by the celebrities.
“Buffalo Wild Wings is proud to be the destination location for football fans each season and Buzztime has been integral in helping us to encourage repeat patronage in our restaurants this year with the Pick ‘Em Challenge,” noted Kathy Benning, executive vice president of Global Marketing and Brand Development for Buffalo Wild Wings. “We are excited to offer our Guests the chance to match wits with ESPN and professional football experts and to win rewarding prizes. Buzztime has shown how valuable their games are for delivering added entertainment value to our Guests.”
“The Buffalo Wild Wings Pick ‘Em Challenge is an excellent program to reward and encourage repeat visits from customers, especially in these tough economic times,” said NTN Buzztime CEO, Michael J. Bush. “We are excited to work with Buffalo Wild Wings on an initiative that has resonated with their guests. I am sure sports fans can’t think of a better way to win great Buffalo Wild Wings prizes and show off their football knowledge against the experts. The goal has been to entertain and wow every Buffalo Wild Wings customer with our industry leading interactive sports, trivia and card games.”
For more information on NTN Buzztime and its restaurant and bar games please visit www.Buzztime.com. For more information on Buffalo Wild Wings and its Pick ‘Em Challenge, please visit www.BuffaloWildWings.com.
About Buffalo Wild Wings
Buffalo Wild Wings, Inc., founded in 1982 and headquartered in Minneapolis, Minnesota, is a growing owner, operator and franchisor of Buffalo Wild Wings Grill & BarTM restaurants featuring a variety of boldly flavored, made-to-order menu items including its namesake Buffalo, New York-style chicken wings. The Buffalo Wild Wings’ menu specializes in eighteen mouth-watering signature sauces and seasonings with flavor sensations ranging from Sweet BBQTM to Blazin’®. Guests enjoy a welcoming neighborhood atmosphere that includes an extensive multi-media system for watching their favorite sporting events. Buffalo Wild Wings is the recipient of hundreds of “Best Wings” and “Best Sports Bar” awards from across the country. There are currently 700 Buffalo Wild Wings locations across 43 states.
NTN Buzztime, Inc. (NYSE Amex: NTN) is one of the most popular interactive bar and restaurant entertainment networks. Trusted for over 25 years by restaurant, bar and pub owners, Buzztime develops trivia, card and sports games and broadcasts them on the Buzztime Network to 4,000 locations throughout North America. More than 1,000,000 registered players use a blue Playmaker or their Apple iPhone® to compete in more than 4,500,000 games each month. Players spread the word and invite friends and family to their favorite Buzztime location to enjoy an evening of fun and competition or unwind from a hectic day. Buzztime ups the fun factor – turning visitors into regulars and attracting new players every day of the week. For the most up-to-date information on NTN Buzztime, please visit www.Buzztime.com.
This release contains forward-looking statements which reflect management’s current views of future events and operations, including but not limited to statements about numbers of locations or players, success of the services including games and promotions, prizes, game schedules, celebrity participation, customer acceptance and use of the services, and repeat and new customers. These statements are based on current expectations and assumptions that are subject to risks and uncertainties that could cause actual results to differ materially. These risks and uncertainties include the risks of unfavorable economic conditions, failure of demand for products and services, unavailability of games or celebrity participants, lack of customer acceptance or repeat interest for both products and services and the impact of competitive products, services and pricing. Please see NTN Buzztime, Inc.’s recent filings with the Securities and Exchange Commission for information about these and other risks that may affect the Company. All forward-looking statements included in this release are based on information available to us on the date hereof. These statements speak only as of the date hereof, and NTN Buzztime, Inc. does not undertake to publicly update or revise any of its forward-looking statements, even if experience or future changes show that the indicated results or events will not be realized.
Buzztime is a registered trademark of Buzztime Entertainment, Inc. and Playmaker is a registered trademark of NTN Buzztime, Inc.
Buzztime Media Contact:
Williams Group Public Relations