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New Owners will Develop an Online Marketplace to Sell Graphic Design and Small Business Services Worldwide
CHICAGO & CAMBRIDGE, Mass. (Profitable.com) Logo.com, LLC announced that they have purchased the domain name Logo.com for $500,000 through Sedo, the leading online domain marketplace and monetization provider. Logo.com, LLC was formed to facilitate the domain purchase and will act as the company’s parent corporation. The company was founded by veteran domain investors and ecommerce developers Adam Strong and Alan Townsend.
Logo.com will provide logo design and other services to small businesses and entrepreneurs, including website design, business card and letterhead design and printing. The company also plans to introduce other small business services such as domain registration, Internet marketing consulting, accounting and legal assistance.
“The domain name Logo.com gives us an immediate presence in the online logo design space.” said Alan Townsend. “Our primary goal is to provide small business customers with affordable, high quality logo designs that help them successfully establish their company’s identity. Long term, our goal is to also provide customers with additional synergistic products and services that they’ll need to operate their businesses. We have a tremendous opportunity to market these products and services to our customers while their businesses are still in the startup phase.”
In addition to serving new business owners, Townsend also points out the importance of catering to the needs of existing businesses. “Established companies can utilize our logo and website redesign services to rejuvenate their businesses. It’s amazing what a new look can do to boost customer confidence and increase sales.” said Townsend. He adds that Logo.com has the capabilities to replace a customer’s current design agency and manage everything from branding to custom illustrations, all under one roof.
“Short, descriptive and memorable domain names like logo.com are highly valuable to small businesses because they not only help improve search engine rankings, but significantly cut costs needed for ongoing marketing,” said Jeremiah Johnston, COO and general counsel of Sedo.com. “We look forward to working with Logo.com to help boost their online presence.”
Strong and Townsend plan on establishing Logo.com as a global brand. “The word logo translates the same in English, German, French, Italian, Polish and other languages.” said Adam Strong. “There’s no translation needed for potential customers from other countries who type Logo.com into their browser and find our website. Once they visit our site, we’ll give these customers the ability to shop in their own language.” Townsend adds, “Because the word logo is relevant in so many countries outside of the U.S., Logo.com gives us the ability to compete on country specific search engines. This gives us a significant advantage over our U.S. based competitors whose domains and websites won’t necessarily be recognized as being as relevant as Logo.com by foreign search engines.”
Adam Strong is President of Strong, Inc., a domain development and brokerage company. Adam is a well known authority on the domain name industry and has been an invited speaker at major industry events, including T.R.A.F.F.I.C., DomainFest and Domain Roundtable. He has been involved in the sale of over $10,000,000 in domains and consults with other companies regarding domain sales and acquisitions through his company DomainDealer.com. Adam is also the co-founder of DomainNameNews.com, a leading online domain industry news publication. Prior to his involvement in the domain name industry, Adam worked as a graphic designer for several small marketing companies.
Alan Townsend most recently served as President of Ecommerce at Personal Creations, a leading retailer of personalized gifts. Personal Creations was acquired in July 2010 by Provide Commerce, Inc., the parent company of ProFlowers, RedEnvelope, Cherry Moon Farms and Shari’s Berries. Prior to Personal Creations, Alan was CTO at online toy retailer StuffedAnimals.com which was acquired by Beverly Hills Teddy Bear Company in 2008. Prior to StuffedAnimals.com, Alan served as Vice President of Marketing at PersonalizationMall.com. Alan has also developed and managed some of world’s leading domain names including Christmas.com, ValentinesDay.com, MothersDay.com, FathersDay.com and many others.
Logo.com, LLC is a privately held Illinois corporation founded in 2010 and headquartered in Chicago. Logo.com provides logo and graphic design services for small businesses worldwide. Logo.com’s website is scheduled to launch in Q1 2011.
Sedo, an acronym for “Search Engine for Domain Offers,” is the leading domain marketplace and monetization provider. Headquartered in Cambridge, Mass., Sedo has assembled the world’s largest database of domain names for sale, with more than 16 million listings. The success of Sedo’s model has attracted a global membership base of more than 1 million domain professionals. For additional information, please visit them online at www.Sedo.com or on Facebook at www.Facebook.com/Sedo and on Twitter at www.Twitter.com/Sedo.