Through interviews with friends, former colleagues and business associates, GAME…
Could you leverage cute pictures of cats into a thriving business? Even if it sounds ridiculous to you, cats with bad grammar spelled success for Ben Huh of the famous Cheezburger network of humor blogs. He’s done what some people consider impossible and turned user-generated content websites into money makers. This 35-year-old has been enamored with the Internet since before the first dot com bubble burst, but he didn’t pick a winner until he acquired I Can Has Cheezburger? in 2007.
As with many of the world’s top CEOs across disparate industries, Ben credits his success with patience over the long-term grind. He likens his work to a marathon because it took him over three years to finally hit the “overnight success” finish line. Laughter is also important to him, and not just because his network includes humor blogs like Know Your Meme and the FAILBlog. Letting his failures go without dwelling on them kept him from making reactionary mistakes that would have led him further away from his goals.
He started blogging himself in 2001, but it took over a decade for him to build a network with over 50 properties and 20 million unique visitors. His degree in journalism might help a bit, yet most of his skills at managing and marketing content sites came strictly from hands-on experience. Explore the rest of his story to find out how he went from a nobody to the leader of some of the most popular humor sites on the web today.